Geoff Bower

General Manager - Sport

Geoff Bower is a highly accomplished executive with a proven track record in sports management, strategic marketing, and business leadership. As the newly appointed General Manager of Eximm Sport, Geoff brings decades of experience in driving growth, forging key partnerships, and enhancing the impact of sport within communities.

With a career spanning elite sports, tourism, and property, Geoff has successfully led major initiatives that have elevated organizations to new heights. His leadership at Sports Gold Coast has positioned the region as a hub for high-performance sport, strengthening industry connections and launching visionary programs in preparation for the 2032 Brisbane Olympic and Paralympic Games. He has also held key executive roles in the sports, tourism, and corporate sectors, including DC Trike, HMI Group, and Ray Group, where he implemented innovative strategies that delivered significant growth and engagement.

Geoff’s expertise extends beyond business, with a strong passion for grassroots sport and community development. As President of Broadbeach SAFC, he led the club’s transition into the NEAFL, secured $1 million in funding and sponsorships, and facilitated a televised AFL pre-season match at Broadbeach. He also founded the AFL Grassroots Sports Luncheon, which raised over $700,000 to support local Australian Rules Football clubs.

At Eximm Sport, Geoff will oversee strategic growth, talent development, and major sporting initiatives. His ability to connect business, community, and sport will be instrumental in expanding Eximm Sport’s national presence and delivering high-impact programs that support clubs, athletes, and organizations at all levels.